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<channel>
	<title>flatacre.ca</title>
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	<link>http://flatacre.ca</link>
	<description>music + brand + technology</description>
	<lastBuildDate>Fri, 20 Jan 2012 13:11:43 +0000</lastBuildDate>
	<language>en</language>
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		<title>How To Be A Successful Black Artist.</title>
		<link>http://flatacre.ca/2012/01/20/how-to-be-a-successful-black-artist/</link>
		<comments>http://flatacre.ca/2012/01/20/how-to-be-a-successful-black-artist/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 13:11:43 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Music]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2012/01/20/how-to-be-a-successful-black-artist/</guid>
		<description><![CDATA[div class=&#8217;posterous_autopost&#8217;div class=&#8221;posterous_bookmarklet_entry&#8221; iframe allowfullscreen=&#8221;true&#8221; src=&#8221;http://www.youtube.com/embed/3L_NnX8oj-g?wmode=transparent&#8221; frameborder=&#8221;0&#8243; height=&#8221;417&#8243; width=&#8221;500&#8243;/iframe div class=&#8221;posterous_quote_citation&#8221;via a href=&#8221;http://www.youtube.com/watch?v=3L_NnX8oj-g&#8221;youtube.com/a/div p/p/div p style=&#8221;font-size: 10px;&#8221; a href=&#8221;http://posterous.com&#8221;Posted via email/a from a href=&#8221;http://peterholmes.com/how-to-be-a-successful-black-artist&#8221;Flatacre/a /p /div]]></description>
			<content:encoded><![CDATA[<p></p><p>div class=&#8217;posterous_autopost&#8217;div class=&#8221;posterous_bookmarklet_entry&#8221; iframe allowfullscreen=&#8221;true&#8221; src=&#8221;http://www.youtube.com/embed/3L_NnX8oj-g?wmode=transparent&#8221; frameborder=&#8221;0&#8243; height=&#8221;417&#8243; width=&#8221;500&#8243;/iframe    div class=&#8221;posterous_quote_citation&#8221;via a href=&#8221;http://www.youtube.com/watch?v=3L_NnX8oj-g&#8221;youtube.com/a/div p/p/div      p style=&#8221;font-size: 10px;&#8221; a href=&#8221;http://posterous.com&#8221;Posted via email/a  from a href=&#8221;http://peterholmes.com/how-to-be-a-successful-black-artist&#8221;Flatacre/a /p /div</p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Untitled</title>
		<link>http://flatacre.ca/2011/10/09/untitled/</link>
		<comments>http://flatacre.ca/2011/10/09/untitled/#comments</comments>
		<pubDate>Sun, 09 Oct 2011 21:19:32 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/10/09/untitled/</guid>
		<description><![CDATA[via flickr.com Posted via email from Flatacre]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry">
<div class='p_embed p_image_embed'> <img alt="Media_httpfarm6static_gzddd" height="500" src="http://posterous.com/getfile/files.posterous.com/phcholmes/FCJksFiCgqaJhtppEFqhhJyotaJjwymiAgfcgcJarjGhteFzqhjCiuDfzwhz/media_httpfarm6static_GzDDD.jpg.scaled500.jpg" width="474" /> </div>
<div class="posterous_quote_citation">via <a href="http://www.flickr.com/photos/tsevis/5320103708/sizes/l/">flickr.com</a></div>
</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/74794717">Flatacre</a> </p>
</p></div>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>An Annoyingly New Discovery: The McGurk Effect.</title>
		<link>http://flatacre.ca/2011/09/27/an-annoyingly-new-discovery-the-mcgurk-effect/</link>
		<comments>http://flatacre.ca/2011/09/27/an-annoyingly-new-discovery-the-mcgurk-effect/#comments</comments>
		<pubDate>Wed, 28 Sep 2011 03:23:13 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Ephemera]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/09/27/an-annoyingly-new-discovery-the-mcgurk-effect/</guid>
		<description><![CDATA[via youtube.com Posted via email from Flatacre]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry"> <iframe allowfullscreen="true" src="http://www.youtube.com/embed/G-lN8vWm3m0" frameborder="0" height="417" width="500"></iframe>
<div class="posterous_quote_citation">via <a href="http://www.youtube.com/watch?v=G-lN8vWm3m0">youtube.com</a></div>
</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/an-annoyingly-new-discovery-the-mcgurk-effect">Flatacre</a> </p>
</p></div>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Bias Against Creativity.</title>
		<link>http://flatacre.ca/2011/09/17/the-bias-against-creativity/</link>
		<comments>http://flatacre.ca/2011/09/17/the-bias-against-creativity/#comments</comments>
		<pubDate>Sat, 17 Sep 2011 17:30:19 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Psychology]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/09/17/the-bias-against-creativity/</guid>
		<description><![CDATA[via realitysandwich.com A study to be published in the journal Psychological Science shows that many people harbor an anti-creativity bias that they are generally not aware of. Despite professing a desire for creative thinking, most people are actually unable to identify a creative idea when they encounter one. Instead, they associate creativity with words like [...]]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry">
<div class='p_embed p_image_embed'> <img alt="Media_httpwwwrealitys_vhged" height="350" src="http://posterous.com/getfile/files.posterous.com/phcholmes/kDxnsqFyzFvamCbgfeurbyIgilzdxAFBqdFAzIjshotraEAfjIGnqFtvJGsm/media_httpwwwrealitys_vHgED.jpg.scaled500.jpg" width="350" /> </div>
<div class="posterous_quote_citation">via <a href="http://www.realitysandwich.com/creativity_agony">realitysandwich.com</a></div>
<p>A study to be published in the journal Psychological Science shows that many people harbor an anti-creativity bias that they are generally not aware of. Despite professing a desire for creative thinking, most people are actually unable to identify a creative idea when they encounter one. </p>
<p>Instead, they associate creativity with words like &#8220;agony,&#8221; &#8220;vomit&#8221; and &#8220;poison&#8221;. They also rejected novel ideas for products that employed new technologies.  </p>
<p>The study, &#8220;The Bias Against Creativity: Why People Desire But Reject Creative Ideas,&#8221; also revealed that novelty in itself made people squirm: test subjects did not like the idea of a nanotechnology-powered running shoe with the ability to adjust fabric thickness and reduce blisters. Even objective evidence was found not to reduce resistance to new ideas. Anti-creativity bias was found to be unconscious, like racism: the bias was also so subtle that they were simply unaware of it, leaving them unable to recognize creativity.  </p>
<p>More at the link.</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/the-bias-against-creativity">Flatacre</a> </p>
</p></div>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The digitization of biology. Beatbox From All Over the World.</title>
		<link>http://flatacre.ca/2011/06/04/the-digitization-of-biology-beatbox-from-all-over-the-world/</link>
		<comments>http://flatacre.ca/2011/06/04/the-digitization-of-biology-beatbox-from-all-over-the-world/#comments</comments>
		<pubDate>Sun, 05 Jun 2011 02:52:43 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/06/04/the-digitization-of-biology-beatbox-from-all-over-the-world/</guid>
		<description><![CDATA[via youtube.com Posted via email from Flatacre]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry"> <iframe allowfullscreen="true" src="http://www.youtube.com/embed/UgvCtz1Spxw" frameborder="0" height="417" width="500"></iframe>
<div class="posterous_quote_citation">via <a href="http://www.youtube.com/watch?v=UgvCtz1Spxw">youtube.com</a></div>
</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/the-digitization-of-biology-beatbox-from-all">Flatacre</a> </p>
</p></div>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Peter Gunn &#8211; The Blind Pianist 1/3. This is Classic.</title>
		<link>http://flatacre.ca/2011/05/15/peter-gunn-the-blind-pianist-13-this-is-classic/</link>
		<comments>http://flatacre.ca/2011/05/15/peter-gunn-the-blind-pianist-13-this-is-classic/#comments</comments>
		<pubDate>Sun, 15 May 2011 20:48:38 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Ephemera]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/05/15/peter-gunn-the-blind-pianist-13-this-is-classic/</guid>
		<description><![CDATA[via youtube.com Peter Gunn was an American private-eye television series that aired from 1958 to 1961. Craig Stevens played the title character, a private investigator who was not, however, a standard hard-boiled detective like Sam Spade or Philip Marlowe. Where other gumshoes were often coarse, Gunn was portrayed as the epitome of cool: a sophisticated [...]]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry"> <iframe allowfullscreen="true" src="http://www.youtube.com/embed/KFIxtRP-sPU" frameborder="0" height="417" width="500"></iframe>
<div class="posterous_quote_citation">via <a href="http://www.youtube.com/watch?v=KFIxtRP-sPU">youtube.com</a></div>
<p>Peter Gunn was an American private-eye television series that aired from 1958 to 1961. Craig Stevens played the title character, a private investigator who was not, however, a standard hard-boiled detective like Sam Spade or Philip Marlowe. Where other gumshoes were often coarse, Gunn was portrayed as the epitome of cool: a sophisticated hipster and a dapper dresser who loved jazz music. The theme music is worth the click.</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/peter-gunn-the-blind-pianist-13-this-is-class">Flatacre</a> </p>
</p></div>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Like: Window Shop &#8211; Louis Cole and Genevieve Artadi.</title>
		<link>http://flatacre.ca/2011/04/22/like-window-shop-louis-cole-and-genevieve-artadi/</link>
		<comments>http://flatacre.ca/2011/04/22/like-window-shop-louis-cole-and-genevieve-artadi/#comments</comments>
		<pubDate>Fri, 22 Apr 2011 16:11:58 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Music]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/04/22/like-window-shop-louis-cole-and-genevieve-artadi/</guid>
		<description><![CDATA[via youtube.com Posted via email from Flatacre]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry"> <object height="417" width="500"><param name="movie" value="http://www.youtube.com/v/q2wtxFMhcrY&#038;hl=en&#038;fs=1" /><param name="wmode" value="window" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed allowfullscreen="true" src="http://www.youtube.com/v/q2wtxFMhcrY&#038;hl=en&#038;fs=1" wmode="opaque" allowscriptaccess="always" type="application/x-shockwave-flash" height="417" width="500"></embed></object>
<div class="posterous_quote_citation">via <a href="http://www.youtube.com/watch?v=q2wtxFMhcrY&amp;feature=player_embedded#at=115">youtube.com</a></div>
</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/like-window-shop-louis-cole-and-genevieve-art">Flatacre</a> </p>
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		<title>The worst cover of a Beatles song ever.</title>
		<link>http://flatacre.ca/2011/04/17/the-worst-cover-of-a-beatles-song-ever/</link>
		<comments>http://flatacre.ca/2011/04/17/the-worst-cover-of-a-beatles-song-ever/#comments</comments>
		<pubDate>Sun, 17 Apr 2011 19:57:35 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/04/17/the-worst-cover-of-a-beatles-song-ever/</guid>
		<description><![CDATA[via youtube.com Posted via email from Flatacre]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry"> <object height="417" width="500"><param name="movie" value="http://www.youtube.com/v/BvPugOWeZiA&#038;hl=en&#038;fs=1" /><param name="wmode" value="window" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed allowfullscreen="true" src="http://www.youtube.com/v/BvPugOWeZiA&#038;hl=en&#038;fs=1" wmode="opaque" allowscriptaccess="always" type="application/x-shockwave-flash" height="417" width="500"></embed></object>
<div class="posterous_quote_citation">via <a href="http://www.youtube.com/watch?v=BvPugOWeZiA&amp;feature=player_embedded#at=57">youtube.com</a></div>
</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/the-worst-cover-of-a-beatles-song-ever">Flatacre</a> </p>
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		<title>The Differences Between Multimedia, Crossmedia and Transmedia, Somewhat Explained.</title>
		<link>http://flatacre.ca/2011/04/17/the-differences-between-multimedia-crossmedia-and-transmedia-somewhat-explained/</link>
		<comments>http://flatacre.ca/2011/04/17/the-differences-between-multimedia-crossmedia-and-transmedia-somewhat-explained/#comments</comments>
		<pubDate>Sun, 17 Apr 2011 18:43:56 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/04/17/the-differences-between-multimedia-crossmedia-and-transmedia-somewhat-explained/</guid>
		<description><![CDATA[The ad and marketing world has foisted upon itself an ever increasing and confusing layer of terms, abbreviations and re-definitions, over the years. The most helpful ideas need some sorting out and clarification. The rest need to be taken out behind a barn and shot. Here are some definitions from Advertising Lab: Myth #1 in [...]]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<p>The ad and marketing world has foisted upon itself an ever increasing and confusing layer of terms, abbreviations and re-definitions, over the years. The most helpful ideas need some sorting out and clarification. The rest need to be taken out behind a barn and shot.</p>
<p>Here are some definitions from <a href="http://adverlab.blogspot.com/2011/04/media-cross-multi-or-trans.html?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+MitAdvertisingLabFutureOfAdvertisingAndAdvertisingTechnology+%28Advertising+Lab%3A+future+of+advertising+and+advertising+technology%29&amp;utm_content=Google+Reader" target="_blank">Advertising Lab</a>:</p>
<p>Myth #1 in Henry Jenkins&#8217;s &nbsp;<a href="http://www.fastcompany.com/1745746/seven-myths-about-transmedia-storytelling-debunked">7 Myths About Transmedia</a>&nbsp;is  that&nbsp;&#8221;transmedia storytelling refers to any strategy involving more  than one media platform.&#8221; &nbsp;It doesn&#8217;t, and the following attempt at a  classification of &nbsp;*media storytelling approaches could be useful for  understanding the difference:
<p />  <strong>Multi</strong>media:<br /> &#8211; A <em>single</em> story is told concurrently via different media,&nbsp;with  the core narrative being supported by artifacts spread out across many  types of media. None of these artifacts (except maybe one core piece?)  can tell a (the?) story on its own, and the narrative can&#8217;t be consumed  in the&nbsp;absence&nbsp;of the elements.&nbsp;Many ARGs labeled as <em>trans</em>media actually seem to be <em>multi</em>media. Many consider traditional merchandising (think Happy Meal toys) to be a form of <em>trans</em>media storytelling, but I doubt it can be classified even as <em>multi</em>media.
<p />  <strong>Cross</strong>media:<br /> &#8211; A <em>single</em> story is interpreted independently in different media. Consider&nbsp;<em>The Lord of The Rings</em> or <em>Harry Potter</em> books and their movie incarnations. &nbsp;Consuming the story in one &nbsp;medium  can enhance one&#8217;s understanding of the story told via the other, but  each individual interpretation is self-sufficient.
<p />  <strong>Trans</strong>media:<br /> &#8211; <em>Multiple</em> stories are set in a single universe, each is told via  different media and they complement each other to form an overarching  narrative. Example: <em>The Matrix</em> (one of Jenkins&#8217;s original  examples of transmedia storytelling), with the movie trilogy, the comic  books and the virtual world all being self-sufficient but at the same  time enhancing each other.
<p />  These approaches are not mutually exclusive, of course, and nothing prevents a media franchise from employing all three. <em>Lost,</em> with its combination of the TV series, the ARG, the video game, the  board game, the novels and many other media artifacts is a great example  of trans- and &nbsp;multimedia storytelling (examined in detail in Ivan  Askwith&#8217;s <a href="http://cms.mit.edu/research/theses/IvanAskwith2007.pdf">thesis</a>).</p>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/the-differences-between-multimedia-crossmedia">Flatacre</a> </p>
</p></div>
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		<title>Dubstep Bassline Using Kinect. Next: Actually Playing Notes Using an Air Guitar.</title>
		<link>http://flatacre.ca/2011/04/16/dubstep-bassline-using-kinect-next-actually-playing-notes-using-an-air-guitar/</link>
		<comments>http://flatacre.ca/2011/04/16/dubstep-bassline-using-kinect-next-actually-playing-notes-using-an-air-guitar/#comments</comments>
		<pubDate>Sat, 16 Apr 2011 19:03:04 +0000</pubDate>
		<dc:creator>Peter Holmes</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://flatacre.ca/2011/04/16/dubstep-bassline-using-kinect-next-actually-playing-notes-using-an-air-guitar/</guid>
		<description><![CDATA[via youtube.com It will be interesting to see this technology used to control 3D video mapping on buildings. Posted via email from Flatacre]]></description>
			<content:encoded><![CDATA[<p></p><div class='posterous_autopost'>
<div class="posterous_bookmarklet_entry"> <object height="417" width="500"><param name="movie" value="http://www.youtube.com/v/uhr_0dm6Rp4&#038;hl=en&#038;fs=1" /><param name="wmode" value="window" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed allowfullscreen="true" src="http://www.youtube.com/v/uhr_0dm6Rp4&#038;hl=en&#038;fs=1" wmode="opaque" allowscriptaccess="always" type="application/x-shockwave-flash" height="417" width="500"></embed></object>
<div class="posterous_quote_citation">via <a href="http://www.youtube.com/watch?v=uhr_0dm6Rp4&amp;feature=player_embedded#at=164">youtube.com</a></div>
<p>It will be interesting to see this technology used to control 3D video mapping on buildings.</p>
</div>
<p style="font-size: 10px;"> <a href="http://posterous.com">Posted via email</a>  from <a href="http://peterholmes.com/dubstep-bassline-using-kinect-next-actually-p">Flatacre</a> </p>
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